What happens after someone recommends you
A neighbour mentions your name. The customer searches for you on their phone that evening. What they find in the next thirty seconds decides whether they call.
A website with photos of your finished jobs, the areas you cover and a clear phone number confirms the recommendation. Without one, they are left with a directory listing next to your competitors.
Why a website keeps working when you are busy
Word of mouth slows down when you are on a big job and not meeting new people. A website keeps bringing in enquiries from people searching for your trade in your area, so your diary does not empty out between recommendations.
What a trade website actually needs
It does not need to be complicated. It needs to do a few things well:
- A call button that works with one tap on a phone
- Photos of real jobs you have done
- A clear list of the services you offer
- The towns and areas you cover
- A short quote or enquiry form
- Links to your reviews
